FORMULA 1 EVENTS

Inside Red Bull Azerbaijan’s Formula 1 Race Week

September 27, 2026
Inside Red Bull Azerbaijan’s Formula 1 Race Week
The Azerbaijan Grand Prix brought the Formula 1 spotlight to Baku once again, with Red Bull Azerbaijan adding its own mix of racing, entertainment and exclusive experiences throughout race week.At the Red Bull Azerbaijan Corner, fans and invited guests had the opportunity to immerse themselves in the atmosphere of the Grand Prix, meet Formula 1 drivers and follow the action from a dedicated hospitality setting.One of the key highlights was a special appearance featuring four drivers from the Red Bull family Max Verstappen, Isack Hadjar,Arvid Lindblad and Liam Lawson.Having all four drivers together created a memorable moment for guests and brought the stars of the championship closer to fans during one of the biggest sporting weeks in Baku.

Four Drivers Meet Fans in Baku

The appearance of Verstappen, Hadjar, Lindblad and Lawson became one of the standout moments at the Red Bull Azerbaijan Corner.Max Verstappen naturally drew considerable attention, while the presence of Hadjar, Lindblad and Lawson highlighted the depth of Red Bull’s driver programme and its focus on both established talent and the next generation of Formula 1 racers.For guests, the meeting offered a rare opportunity to see the drivers away from the intensity of the circuit and experience a more personal side of the Grand Prix weekend.

Behind the Scenes with Red Bull

The programme went beyond driver appearances, with Red Bull Azerbaijan also offering guests an exclusive garage tour  of Visa Cash App RB and Red Bull Racing.The tour provided a closer look at the teams’ working environments during a Formula 1 weekend, giving guests an insight into the areas, equipment and operations that normally remain behind the scenes.It offered fans a different perspective on the Grand Prix experience  moving from watching Formula 1 on screen to seeing the teams’ working environment up close.To complete the experience, guests received a special Red Bull Racing merchandise gift at the end of the tour, giving them a lasting souvenir from race week in Baku.

Race Action from the Hospitality Area

The Red Bull Azerbaijan Corner also gave guests the chance to stay connected to the action throughout the weekend.Practice sessions, qualifying and the Grand Prix were shown on monitors inside the hospitality area, allowing guests to follow every major moment while enjoying the event in a comfortable setting.The combination of live race coverage, hospitality and fan interaction created the atmosphere of a complete Grand Prix weekend even away from the main circuit.

DJ Beats Bring the Race Week Energy

Music played an important role in creating the atmosphere, with DJ sets and energetic beats providing the soundtrack throughout the event.The combination of Formula 1 action, driver appearances, hospitality, music and exclusive experiences gave the Red Bull Azerbaijan Corner its own distinctive race-week identity.From meeting four Formula 1 drivers to exploring the garages of Visa Cash App RB and Red Bull Racing, watching the Grand Prix on the big screens and receiving official Red Bull Racing merchandise, guests were able to experience multiple sides of Formula 1 in one setting.For Red Bull Azerbaijan, the week was about bringing the excitement of the championship closer to fans and creating an experience that extended beyond the racing itself.As the cars took to the streets of Baku, the Red Bull Azerbaijan Corner provided its own version of the Grand Prix experience  combining the intensity of Formula 1 with music, entertainment, hospitality and exclusive access.

Related

From Azerbaijan to Miami:Win Your Spot in the Red Bull Wings Cup
From Azerbaijan to Miami:Win Your Spot in the Red Bull Wings Cup
Red Bull in Baku:A Decade of Podiums and Victories
Red Bull in Baku:A Decade of Podiums and Victories
Russell Wins in Baku After Tense Battle with Verstappen
Russell Wins in Baku After Tense Battle with Verstappen